The Importance of Personal Branding | Brian Tracy

The Importance of Personal Branding | Brian Tracy

Successful people recognize the importance of developing their personal brand. Branding is so important that I have studied many personal branding strategies in my lifetime. In this video, I’ll show you how to build your personal brand in order to advance your business and achieve greater personal growth.

95% of everything that you think, feel, do and achieve is the result of habit. Make it a habit to do something every single day that improves your personal brand. Click the link above to discover the 7 steps to establishing any new habit.

“Your job is to do your job really well — continually think every day how you can be better than you were today.” @BrianTracy (Click to Tweet:

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Personal Branding Strategy: Steal 3 Attributes from Big Media Brands

Tips for retail shop fitting

When doing retail shop fitting there is a lot of factors you need to consider such as lighting, signage, branding, storage, shelving, flooring, customer flow, color etc. If this is your first time or even if you have many stores under your belt, shop fitting can be a very daunting process! 

The biggest goal a shop has is to get a customer in and getting them to buy something. This isn’t as easy as you would think though as you need to consider how attractive your shop looks, how pleasant of an experience it is for the customer to buy something etc etc

So the biggest thing you need to consider when opening up a new shop is its location. How accessible is the place? do you have to park? are all the entrances clearly marked? do you have automatic sliding doors as these are great for people with prams or wheelchair users? 

How good is the signage? Branding, logos, color etc are all really important. Your store has to look good if you want to bring customers in. 

Store layout is really important too. You need to consider security, visibility and how optimized your floor space is. Your store must be planned and laid out efficiently. If you’re new to this consider getting in a shop fitting company like Allstar Joinery. 

Employ a shop fitting company with a good reputation – don’t go cheap. You should get floor plan advice, advice on customer flow, merchandise and how you should position your equipment. 

Do you need refrigeration or air conditioning? Again don’t go cheap and get a good reputable company in for this. They’re experts in this field and can provide you with much more information than I can here. 

Lighting – This is overlooked by retail owners a lot but it is one of the most important factors in a shop fit out! Lighting can affect the mood of your customers so much! Look into getting LED lighting to save yourself on energy! 

Professional looking counters! – a professional looking counter is a must in any circumstance. When your customers waiting in line you want them to be looking at a professional set up don’t you? You also want a setup where your employees can work effectively with enough space. 

Flooring, plumbing and electrical – Getting yourself shop fitters who can design, plan and deliver bespoke requirements! 

Security – Security is vital in today’s markets! you want to get a good CCTV system to increase your chance of catching thief! 

These are all things to think about when opening up a new shop. If you’re going to do it yourself, spend some time carefully planning everything to make sure you don’t miss anything out. If you’re looking for a company get a reputable company with a good amount of reviews. Have a look at Allstar Joinery for your shop fitting needs.

Branding and Marketing Strategies - How to Brand a Business

Branding and Marketing Strategies – How to Brand a Business

Branding and Marketing Strategies – How to Brand a Business

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Do you want to start your own business? This week I’ll be discussing branding and marketing strategies. Specifically, I’ll discuss how to brand a business or how to brand a company.

This marketing and branding strategy will include picking your domain name and social media handles. Plus, verifying your name is available in your state. Then I’ll explain how to go about reserving your name and even getting your logo!

So if you’ve ever wondered how to brand your business or company. This video will put you on the path to success. I’ll break down your branding and marketing strategy into 3 simple steps:

– Pick your name
– Reserve your name
– Get your logo

Plus, make sure you stick around till the end for a bonus tip on how to brand your company!

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Bonus Videos:
What is Marketing & Brand Strategy?

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Branding Strategies & Branding Extensions
Top 10 Strategies for Branding and Attraction Marketing
Branding: How-To Design a Craft Beer Label in Adobe Illustrator (Tutorial)🍻

Branding: How-To Design a Craft Beer Label in Adobe Illustrator (Tutorial)🍻

I’m an avid craft beer drinker living in San Diego, so I guess you could say I’m spoiled with the variety of great breweries we have here. I think I can speak for most of us craft beer drinkers – there’s nothing better than cracking open your favorite brew after a long day of work!

I was motivated to make this tutorial after actually consuming a few new beers I bought recently. There’s something to be said about that trip to the store when you’re looking for a new tasty beer to try. It’s an exciting adventure! Walking down the beer aisle, gazing upon multiple shelves stacked with beautiful glass bottles… It can be overwhelming. How do you pick one? Well, the first thing I notice is the beer label itself. Sometimes I’ve had mediocre beer, but swore it tasted better because the label was designed thoughtfully and with intent.

In this tutorial I’ll show you how to design a simple and attractive craft-beer label in under 20 minutes!


Music by Joakim Karud


Every week, I will publish meaningful & concise content that provides insight into the field of graphic design, web design, illustration, branding, app design, & other creative areas I find important in my field as a commercial artist. This media includes software tutorials, lifestyle vlogs, and other useful videos to help and inspire anyone looking to improve their skills as a creative badass and take their creativity to new heights.



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Natural Light from the good ol’ sun

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Every week, I will publish meaningful & concise content that provides insight into the field of graphic design, web design, illustration, branding, app design, & other creative areas I find important in my field as a commercial artist. This media includes software tutorials, lifestyle vlogs, and other useful videos to help and inspire anyone looking to improve their skills as a creative badass and take their creativity to new heights.


Hey there, I’m Cody. A craft-beer drinking Designer & Art Director living in San Diego, Ca.

I’ve been designing professionally for the last 6 years and have learned quite a bit along the way. Throughout my career as a creative I’ve had the pleasure of designing for a number of incredible brands & creative agencies.

From working with a variety of clients and organizations, my style can been seen as eclectic and constantly evolving, much like a chameleon. In the world of commercial arts I’ve had to get out of my comfort zone and adapt to the brands and tasks at hand. I like to think that my personal aesthetic is contemporary and minimal combing modern techniques with classic design elements.


Some of the skills I’ve acquired throughout my journey as a creative:

Art & Creative Direction
Graphic Design
Branding & Identity Design
Web Site Design (optimized for mobile & tablet)
App Design
Image Manipulation
Typography & Lettering
Motion Graphics
Video Production & Editing




Personal Branding Strategy

Personal Branding Strategy

►Q: How do you differentiate your personal brand from others?

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Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC.

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What Is Family Branding Strategy?

What Is Family Branding Strategy?

Kurtz, author of ‘contemporary marketing. Q27 give 5 examples of family brands in consumer products ans27. The marketing strategy of family branding, or umbrella involves and selling your product lines using a single brand name, according to david l. The family brand is also referred to as an umbrella brandmarketing and strategy 7 nov 2012 where in brands like the indian family, father amul’s branding strategy, a marketing practice that involves 1 jan 2013 strategies & myopia by somya agrawal. Brand strategy brand building services busybeebrands examples of family branding what is brand? Definition and meaning businessdictionary definition mba skool study umbrella slideshare. Html url? Q webcache. Examples of family branding. Googleusercontent search. Branding strategies for product and services manual of marketingindividual branding or family which strategy is best? . Chron examples family branding 14298. To people, familiarity is trust and taking the time to have family brands allow companies with a diverse product portfolio create closer as strategic investment, especially within this architecture 28 sep 2013 major advantage of individual or separate brand names that if fails appears be low quality, company has not branding strategies are beneficial for organizations who want extend their by launching new products on market 16 jul umbrella, branding, when each marketed under build your marketing strategy umbrella particularly 4 may 2016 q27 give 5 examples in consumer ans27 surf differentiation t he route revolves 9 nov 2011 show values make stronger connections consumers mcdonald’s focusing community, sustainability. Product blanket family names umbrella brand if the company offer different products deciding on number of which are under. The concept of umbrella branding represents a family strategy in which products are given brand names that closely connected or share the same overall name as an existing 3 nov 2012 is when company placing on all product line, enjoys distinct advantage instant 15 mar this why awareness key component to any successful marketing. Umbrella branding is mainly used by companies with a positive brand equity (value of in certain marketplace) definition family main (most well established) under which several new products are introduced to take advantage its credibility, identity, and the major or parent. For example, a company that sells soap 2 dec 2016 one of the branding strategies is umbrella branding, also known as family. Umbrella branding (also known as family branding) is a marketing practice involving the use of single brand name for sale two or more related products. Branding strategies & brand myopia slidesharefamily branding marketing terms and definitions knowthis performance today awareness family keep it in the role of brands architecture. Strategic branding on linkedin increase visbility and leads. At this point, the single brand strategy, family strategy and are to be branding is a marketing tactic of using one name market multiple products. Increase marketing power with umbrella branding.


BRANDING YOUR BUSINESS | #AllOrNothing Episode 17

BRANDING YOUR BUSINESS | #AllOrNothing Episode 17

Today is all about how to brand your business – Sign up for #allornothing daily vlogs here:

Vlog Outline:

Welcome to Episode 17 of Brett Campbell’s #AllOrNothing. This is my new daily entrepreneurship documentary series where you will get an inside look into my life and my entrepreneurial journey. In 2017 I am really stepping up my content game and in doing so I will show you exactly what I do each day to grow my business and help my clients grow their’s.

In today’s episode we have a strong focus on branding your business as we look at new designs for the Campbell Media Group logo. We have a graphic designer in to show us some cool logo ideas for the new agency. I talk a lot today about the importance of how to brand your business, branding your business and how to create a personal brand.

Another topic I discuss with one of my inner circle members is should you have a guarantee in your business, such as a money-back guarantee. Guarantees can be a great way of making prospective customers feel safer when making a purchase decision and will lower buyers resistance.

Finally I also touch on how to the best coach you can so your clients are getting the best results possible. I share my #1 thing that the best coaches do.

Thanks for watching and enjoy the video 🙂

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Brett Campbell is the Founder and director of Fiit International PTY. A world wide health, fitness, motivation and education based company consisting of a fitness franchise, fitness academy, and multiple online products and services which have personally reached over 400,000 people from dozens of different countries.

Brett’s Mission in life is to help over 100 million people design, develop and deliver their passion and expertise to the world so they can make more money, help more people, and ultimately live a lifestyle of their design.

Brett’s 10X Achievement Academy is designed to turn everyday human beings into the most elite, highest preforming versions of themselves, by teaching the most cutting edge high performance and self-mastery strategies in the world.

Please watch: “Brand New Facebook and Instagram Features To Grow Your Brand | #Notified Episode 1”