PR firms can cost anywhere from $1,000-$10,000/month – that’s not very realistic for most startup fashion brands. Here’s how you can get started on your own…
1. Sign up for BuzzSumo.
2. Have a Targeted List Building Strategy.
3. Understand That “No” Means “Not Right Now”.
4. Nurture Your Relationships.
5. Have a PR Strategy and Timeline.
For tips and exercises for building a fashion website, check out:
Creating Fashion Websites That Sell by Syama Meagher and Nicole Giordano:
Check out the Scaling Retail website for more marketing advice and other retail business insights:
Follow us here: